About Us
honeysales was founded in 2021 in Berlin by b2b sales and technology enthusiasts driven by the vision to reshape B2B sales through intelligent automation and human-focused technology.
We developed our vision and first version of the product in 2021, before the GenAI wave, transitioning into a SaaS company in 2023/24. A shift that helped evolve our product, our customers, and how we work as a team. Now in 2025, we’re entering our next chapter: Agentic AI – not just AI-powered features, but fully autonomous sales agents that think, act, and engage like a top-performing rep.
In April 2025, we launched a strategic partnership with Amazon Web Services to complete our Sales Agent – with the goal of becoming part of Amazon’s AI ecosystem and marketplace. Our vision: after just 5 minutes of onboarding, you’ll receive your top 5 ready-to-buy clients – fully personalized, context-aware, and channel-agnostic. This fall, one of our co-founders will relocate to the U.S. to lead our go-to-market efforts – supported by the German Accelerator US Market Access program phase II, which we previously won.
Today, honeysales is a team of 20+ based in Berlin-Kreuzberg, combining deep B2B sales know-how with engineering, product, and AI expertise from Europe’s leading tech companies. We’re building the first Agentic AI for Sales from Europe – scalable, data-driven, and radically human.
Let’s reinvent the sales experience together.